Possible alternative for those who can't take warfarin drug (San Antonio Express-NewsInformation on Possible alternative for those who can't take warfarin drug (San Antonio Express-News under Alternative Medicine section of the Health Articles & Reviews; For millions of Americans, a common irregular heartbeat called atrial fibrillation puts them at high risk of stroke. Plenty of research has shown the blood-thinning ... |
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Possible alternative for those who can't take warfarin drug (San Antonio Express-News
by Camille_Bellingeri 04-01-2009, 07:30 AM
For millions of Americans, a common irregular heartbeat called atrial fibrillation puts them at high risk of stroke. Plenty of research has shown the blood-thinning drug warfarin does the best job of preventing strokes in those patients.
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04-08-2009, 03:26 AM
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广告效果瓶颈
保健品招商广告效果瓶颈 我国保健品招商行业在广告投入上是公认的“大手笔”。但消费者的理性和广告管理的进一步规范，让保健品招商的广告营销时代成为历史。不断增加的市场竞争激烈程度，让产品宣传费用也进一步增加，高宣传费用已经不再等 同于高销售回报。依靠拍脑袋进行广告决策，没有完整的广告投放策略，只会让企业的资金流进巨大的广告漏斗， 而且可能导致内部资金紧张。以海王的造牌运动为例，数亿元的广告投入并没有为其赢得多少市场；而深圳太太药 业（现为健康元药业）的汉林清脂胶囊，在通过几千万元的广告投入之后，只在上海市场换来每月十来万元的销量 。 现在已经进入了信息爆炸的年代，没有合理的宣传策略和广告诉求，大把的广告投入就只能像石头沉入大海一 样，杳无音讯。
      
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